Victoria Beckham has announced that she’s launching a spring collection with Target. This is the most fabulous thing to happen to the retailer since we all started calling it “tar-jay.” The Spice Girl turned international business woman said the decision to collaborate was an easy one, as she’s always wanted to make her brand more accessible.
“I loved the idea of opening the brand up to a wider audience and being able to share my vision with a broader customer base,” the mom of four said in a statement. “So when Target—a company based on accessibility and inclusiveness—proposed a collaboration which combined all of these things, it was an easy decision to make.”
Victoria Beckham for Target will launch (and probably sell out) on April 9 and will include over 200 products in a $6 to $70 price range. Women’s clothing will be offered in XS to 3X while girls, toddler and baby will include sizes NB to XL. The collection will be available in Target stores, online and at VictoraBeckham.com.
We can’t wait to see all of the “major” styles VB has in store for us!