Shopping just go a lot easier! Amazon is a hub for even the laziest of online shoppers, offering everything from handmade candles to HD TVs, and now they’re looking to reinvent the way we grocery shop. Waiting in line and dealing with impatient cashiers will soon become a thing in the past with their latest alternative, Amazon Go.
On Monday, the popular e-commerce company announced the launch of their new brick and mortar store Amazon Go. They released a promotional video to demonstrating just how awesome this new concept, as customers skip the checkout area and simply walk out the store. Think of it as a high-tech Trader Joe’s on steroids.
According to the press release, Amazon Go will “offer delicious ready-to-eat breakfast, lunch, dinner, and snack options made fresh every day by our on-site chefs and favorite local kitchens and bakeries. Our selection of grocery essentials ranges from staples like bread and milk to artisan cheeses and locally made chocolates. For a quick home-cooked dinner, pick up one of our chef-designed Amazon Meal Kits, with all the ingredients you need to make a meal for two in about 30 minutes.”
Still confused by the concept? Amazon has designed what they call Just Walk Out technology that uses computer vision and sensor fusion to detect when an item is taken or returned from the shelf. By using an electronically advanced turnstile, customers are charged for their products to their Amazon account shortly after they leave the store. The only thing you need to partake in the fun is an active Amazon account and a smartphone that supports the free Amazon Go app.
Before you get too excited about this futuristic shopping experience, we have some bad news. Amazon Go is located at 2131 7th Ave, Seattle, WA, on the corner of 7th Avenue and Blanchard Street. It will open to the public in 2017.
Dear Santa, please send this store to New Jersey or at least the East Coast.